What is the purpose of having a music video? We could see each time a band or an artist releases a single out of their album. We see it on music video channels but most of us doing exactly know what is the purpose of having a music video. Some bands have high 0 budget videos some have low – budget flicks. It depends on the label. But today, high quality music videos can be created with fewer expenses. But that is not the point actually. Why do bands and artists create or have people create their music videos? What is the point of having music videos?
Primarily, music videos are here to promote the song. It is much more presentable if it’s wrapped in an interesting music video. That is why MV’s should be very interesting and not dull and boring. The more airtime the video plays, the more people could relate to it and love it eventually. Look at Justin Bieber. Almost all rock stars hate him. He’s the modern – day Aaron Carter without the apple cut. But how come there are billions of teenagers around the world who goes gaga over him? It’s because of packaging, promotion and spamming of his videos all over. I mean, who gets half a billion views on the internet?